We recently kicked off a worldwide tour events to help ISVs understand the potential of Dynamics CRM as a Line-of-Business Application platform.  We know that differentiating your line-of-business applications from those of your competitors has never been more important. If you’ve considered using Dynamics CRM as a line-of-business platform, Silverlight or WPF to build compelling experiences, Office or SharePoint to build on the familiar skills of your end-users or Partner-Hosting or Azure Services to extend you application to the cloud, well then this is the event for you.  We’re hosting a seminar near you that will help you understand how we can help you do that as a valued Microsoft Partner.

Because of the anticipated high-demand, we encourage you to register immediately so you can ensure your attendance at this valuable event.  To register, contact your your local Microsoft ISV Evangelist or Partner Account Manager.

I’ve provided an overview below and the upcoming event dates at the bottom of this message.

A Line-of-Business Application Platform

Microsoft Dynamics CRM provides the platform for getting your line-of-business applications to market fast. Clearly applicable in CRM-type scenarios, Microsoft Dynamics CRM also supports a wide range of business applications with the essentials required for building, delivering and maintaining them in multi-tenant Software+Services environments.

This is a half-day overview event which will demonstrate the power of Dynamics CRM as a platform for developing line of business applications. It will also cover how solutions built on the Dynamics CRM platform benefit from other Microsoft technologies to provide compelling experiences, build on familiar skills and give your customers the power of choice.

Compelling Experiences

Increase user productivity and accuracy by providing an attractive, easy to use application user interfaces on either the desktop or the web using one set of tools and knowledge. With Windows Presentation Foundation (WPF) you’ll build the next-generation of Windows user experiences with deep support of data visualization, complex text content, rich media, dynamic interactive experiences, and branded or custom look and feel. With Silverlight you increase repeat visits and brand loyalty while dramatically reducing customer support costs through compelling, intuitive, high performance self-service web sites.

Familiar Skills

Increase the productivity of the users of your applications by providing a seamless and integrated end to end experience that empowers them to collaborate and get work done in familiar ways. Pull line-of-business processing directly into the Microsoft Office applications your users use day-in day-out. Unified communications across the Dynamics CRM and Office line of products, such as instant messaging, document sharing, and user presence, further promote and simplify ad hoc processes and keep people in the center of the workflow – where they belong.

Power of Choice

Whether you are deploying behind the firewall or internet-facing applications, build and deploy those applications quickly and easily by capitalizing on the same personnel, development tools investments, and knowledge that already power your organization. When you build on the Dynamics CRM platform you’ll be prepared to deploy your line-of-business applications on-premises, in partner-hosted facilities or in Microsoft own Dynamics CRM Online data centers. When you build the internet-facing self-service applications that integrate with your line-of-business solution, the Azure Services Platform helps reduce IT-related costs, freeing up time and capital to focus on your core business.

Dates:

Europe, Middle East, Africa

• Istanbul, Turkey: Thu, Feb 26
• Warsaw, Poland: Fri, Feb 27
• Brussels, Belgium: Mon, Mar 02
• Madrid, Spain: Wed, Mar 04
• Munich, Germany: Fri, Mar 06

North America

• Silicon Valley/Mountain View, CA, USA: Tue, Mar 03
• Chicago, IL, USA: Thu, Mar 05
• New York, NY, USA: Tue, Mar 10
• Boston, MA, USA: Thu, Mar 12
• Toronto, ON, Canada: Fri, Mar 13
• Vancouver, BC, Canada: Fri, Mar 27

Asia/ Pacific

• Auckland, New Zealand: Fri, Feb 27
• Beijing, China: Fri, Mar 13